Meet the people behind the posts.
Growth marketing specialist and email copywriting expert. Priya has managed email programs generating $50M+ in annual revenue across B2B and D2C brands. She holds certifications from HubSpot Academy, Google Analytics, and the DMA. Her focus areas include segmentation strategy, personalization, and lifecycle email marketing.
94 posts
SaaS reviewer and martech analyst with a decade of experience evaluating marketing technology platforms. Marcus has personally tested 50+ email marketing tools and publishes unbiased, data-backed reviews. Former product manager at Constant Contact. Regular contributor to G2 and Capterra expert panels.
84 posts
Email deliverability consultant and technical email specialist. Previously led deliverability at SendGrid and Postmark. Rachel is DMARC, SPF, and DKIM certified, and has helped 200+ brands achieve 95%+ inbox placement rates. She writes about the technical side of email marketing that most publications get wrong.
104 posts
Data analyst and email marketing researcher. James holds a Master's in Marketing Analytics from Northwestern University and has published email benchmarking studies cited by Litmus, Campaign Monitor, and Statista. He leads our statistics and data-driven content, turning raw numbers into actionable insights for marketers.
104 posts
Email marketing strategist with 12+ years of experience. Former Head of Email at two Fortune 500 retailers. Certified Mailchimp Partner and Klaviyo Expert. Sarah specializes in e-commerce email strategy, automation workflows, and deliverability optimization. Her work has been featured in MarketingProfs, HubSpot Blog, and Email Marketing Daily.
108 posts
Editor-in-Chief and email marketing veteran with 15+ years in the industry. Elly founded EmailMarketingForBusiness to help companies cut through the noise with data-driven email strategies. Previously VP of Marketing at two leading ESPs, she has overseen email programs reaching 100M+ subscribers. Elly holds an MBA from London Business School and is a founding member of the Email Experience Council.
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